Deere & Company To Buy Blue River Technology For $305 Million Deere and Company wants Blue River Technology for $305 million. Blue River has made a suite of machine learning-based innovations that help agriculturists in amplifying crop yields while simplifying work. The arrangement works well for Deere as it remains as the leading in farming innovation, possibly adding administrations and programming to its plan of action. Summary of the Deal Deere and Company (DE) has announced its plan to obtain Blue River Technology for $305 million. Blue River has created computer vision advancements matched with agricultural machines that empowers farmers to distinguish particular weeds and splash the best possible herbicide just on the weed.